“We want one system that will do everything for us! A full eCommerce platform with ebay and Amazon integration. The website itself needs to be simple for the end users to navigate and understand, as does the back end”
The user interface within the site also had to allow DCD to be able to easily manage their stock for both Amazon and Ebay (as well as their own site) via the main website. All sales are recorded on the user interface including sales through Amazon or Ebay. This allows the team at DCD to manage all of their sales via the one system.
We decided that it HAD to be easy to find the products that you came to buy. The navigation was created to ensure all the product categories were available from the top navigation. The sub navigation then allows you to pinpoint exactly what you are looking for. If you already know what you are after then we also created a full site search.
A clear, simple and easy to navigate site, structured to gain the maximum benefit for Search Engine Optimisation. When the site was launched we instantly noticed the product pages had appeared in the top pages of Google - always satisfying! We also set up the facility for our client to cross sell their products. When one of their customers is looking at a product, the system will show the customer other relevant products.
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